2024 Jeep Wagoneer S Launch Edition Covers the Auburn Hills HQ

The 2024 Jeep Wagoneer S Launch Edition will mark the formal introduction of the EV era for the Trail Rated brand and to celebrate the new Tesla competitor, Stellantis has emblazoned the plush SUV on the side of the company’s massive headquarters in Auburn Hills, Michigan.

Jeep Wagoneer S Building Wrap

Over the course of the past decade or so, many key vehicles have been displayed on the Auburn Hills HQ; the most recent being the 2025 Ram 1500 REV. Since that image was removed back in October of 2023, there has been no vehicle displayed on the HQ building until now.

The wrap of the 2024 Jeep Wagoneer S Launch Edition measure 15,293 square feet, spanning 10 of the building’s 15 floors. Over 140,000 motorists drive by the view of the HQ building each day and for the foreseeable future, they will all get a good look at the first all-electric Jeep.

Click here for more details on the 2024 Jeep Wagoneer S Launch Edition, which will go 300+ miles on a single charge while 600 horsepower and 617 lb-ft of torque allows it to sprint from a stop to 60 in just 3.4 seconds – making it quicker than the Hellcat Hemi-powered Jeep Grand Cherokee Trackhawk.


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