Back in the 1980s, as Chrysler was working on its second-generation minivans, the company acquired AMC—and Lee Iacocca created a new brand, Eagle, to sell Renaults, Mitsubishis, and such. Eagle was designated as a pricier, sportier brand than Dodge or Plymouth—and hence it nearly got a pricier, sportier minivan before cooler heads prevailed.
Motales featured the Eagle minivan and the even-earlier Chrysler LeBaron minivan, which was also canned—but in this case only to return as the 1990 Town & Country. See the original source…
David Zatz started what was to become the world’s biggest, most comprehensive Mopar site in 1994 as he pursued a career in organizational research and change. After a chemo-induced break, during which he wrote car books covering Vipers, minivans, and Jeeps, he returned with Patrick Rall to create StellPower.com for daily news, and to set up MoTales for mo’ tales.
David Zatz has around 30 years of experience in covering Chrysler/Mopar news and history, and most recently wrote Century of Chrysler, a 100-year retrospective on the Chrysler marque.
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