We’ve seen the results of the muscle truck race, where the Challenger beat Mustang (U.S.) sales for all of 2021 in a surprise upset. But what about two bigger, if less visible, sellers?
In pickups, Ford invariably takes the #1 spot, partly due to a wider variety than other automakers. #2 was fought over by Chevrolet and Ram, with an outside chance that Ram might actually beat Chevrolet and GMC combined.
GM’s truck sales included the Silverado light duty (380,715), Silverado heavy duty (139,059), and Silverado medium duty (9,991) which ironically is heavier duty than “heavy duty.” That gave Chevrolet 529,765 pickups, combined. The Sierra has to be added to that—another 248,924 trucks. That makes a total of 778,689, which is more than most full automakers. Ford listed 663,508 F-series sales, so while Ford-the-brand beat Chevrolet easily, General-Motors-the-company beat Ford-the-company by a huge margin, too—and none of this is unusual. Ram, finally, checked in with 569,388 sales, which is also higher than Chevrolet and also lower than Ford and GM. It is still impressive for Ram to beat Chevrolet for the full year.
In minivans, the Pacifica had 98,323 sales (including Voyagers). The Odyssey fell to just 76,125 sales, so Chrysler easily beat Honda. Dodge was no longer a player, so the minivan story is not quite as positive as it could have been; only 3,037 Caravans found new owners in the U.S.
Moving to commercial vans, among the big players, we see Ford selling 91,224 Transits and 23,741 Transit Connects. Chevrolet sold 44,355 Express vans; and Ram sold 63,361 ProMasters, gaining remarkable ground on the ProMaster and leaving Chevrolet behind, with 14,579 ProMaster Citys. A large portion of these may have gone to Amazon, which is interested in the 2023 ProMaster battery-electrics.
Finally, we should look at a happy story, the Grand Cherokee, and a sad story, the Cherokee, as well as the Wrangler. Despite the new Ford Bronco, the Wrangler had an excellent year, with 204,610 sales—up by 2%. Ford sold 25,855 Broncos during an incomplete year. The Bronco Sport had more of a running start, with 101,891 sales versus 75,642 Compasses and 47,137 Renegades; it’s likely to be a major competitive issue for the rest of this Compass generation, unless you consider it to be going up against the Cherokee (89,126 with supply constraints).
The Cherokee did not fare especially well, admittedly with supply issues; again, 89,126 were sold in the US, versus 361,271 CR-Vs and a stunning 407,739 RAV4s. The Grand Cherokee did well against the Ford Explorer, though, with 264,444 Grand Cherokees selling against just 199,156 Explorers—a hefty margin. It also easily outsold the Honda Pilot (143,062) and Chevrolet Equinox (165,323)—and just barely topped Toyota Highlander’s 264,128 sales. (If you’d rather compare it to the more off-road-capable 4Runner, it’s a bigger gap—4Runner only hit 144,696). We’re not even including the Durango in this comparison.