STLA #2 in Europe again; Jeep drops by thousands

Volkswagen sales might have dropped by 28% in April and 18% for the year to date, but they remain the kings of European sales with a 24% market share in 2022 so far (down from 27% in Jan-April 2021).

Stellantis came in second with a 19% market share (down from 22%), with sales in April dropping by 31% and year-to-date sales falling by 24%. As with Volkswagen (including Audi, Skoda, Seat, Porsche, and others), Stellantis sales fell due to supply issues more than anything else.

Peugeot 5008
Peugeot 5008

Peugeot was the largest of the Stellantis brands in Europe, selling over 45,000 vehicles in April—but that’s down from over 70,000 in April 2021. Year to date, Peugeot sold 208,664 cars (down 27% from 285,379); Opel/Vauxhall sold 141,261 (down 21%); Fiat sold 128,162 (down 27%); Citroën sold 126,863 (down 25%); and Jeep sold 36,819 (down 21%).

Among the Stellantis brands, only DS managed a gain (18%), but it was still less than half of Jeep in total sales. Lancia/Chrysler, selling a small product line in limited countries, came in below DS (7,247, down 14%), and the company’s other brands checked in with 1500 sales.

Who were the gainers, you may ask, since Volkswagen and Stellantis each lost 3 market-share points? Hyundai-Kia, which was less hurt by supply chain issues, saw sales boom year to date by 19%, making it the #3 automaker in Europe—despite only having two brands. It gained 3.2 of those share points. Toyota, the #6 company in Europe, gained a full point of share as well, with a quarter-million sales so far this year (mostly Toyota, with 13,101 Lexus sales). The rest were gained in fractions by (in rough order of increase) Renault, Nissan, Honda, BMW, Ford, and Mitsubishi.

Jeep sales fell by 28.5% in April, going from 11,786 in April 2021 to 8,429.

All figures are from the ACEA and are for Extended Europe+UK.

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